The business of football

The business of football: growth drivers, pitfalls and investment opportunities:
• European clubs dominate global football. Commercial and on-field success are interlinked. Aston Villa, Inter Milan punch above their weight
• Revenue opportunities: women’s football; match day (Napoli), commercial (Marseille), broadcasting (Newcastle)
• Risks: technology (eGaming), governance (European Super League), mismanagement (overinvestment).
This report does not constitute investment advice. Please read the Important Information at the end of this document.
Overview:
At its pinnacle, professional club football (soccer) is essentially a European sport. The thirty best teams globally, and the thirty wealthiest, are all based in Western Europe. This report surveys the commercial landscape, assesses how investors can best gain access, and considers some disruptive forces that could reshape the entire industry